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Specialized S-Works Tarmac SL7 Dura-Ace Di2
$13,000.00
Why should you be forced to choose between aerodynamics and weight, between ride quality and speed? It's simple, you shouldn't. Enter the new Tarmac—climb on the lightest bike the UCI allows, then descend on the fastest. We've utilized our most advanced technologies, from our FreeFoil Shape Library to an all-new Rider-First Engineered frame, to deliver a race bike that is truly without compromise. The days of making sacrifices between "aero" and "lightweight" bikes are over—the all-new Tarmac is the fastest race bike, ever. One bike to rule them all. To complement the world's fastest frame, only the best components will do—which is why you'll find the likes of Shimano's Dura-Ace Di2 group with power meter, and Roval's new CLX Rapide wheels, with their exceptional stability and aerodynamic prowess. The S-Works Tarmac is a top-level race machine, right out of the box. "Aero is everything”—we’ve been preaching it for years and it’s still the driving force for the new Tarmac. In our quest for tube shapes that deliver the fastest frame that the UCI rules allow, we took a page out of the Venge development book and utilized our FreeFoil Shape Library. Armed with a library of optimized shapes, we turned to the Win Tunnel to plug these shapes into a modular test bike, for more testing and validation. The result? A new Tarmac that’s the fastest we’ve tested—45 seconds faster over 40km than the Tarmac SL6. No compromises, just pure speed. While aerodynamics were paramount to the Tarmac’s development, and to the development of all of our race bikes, weight was the co-pilot on this optimal race bike journey. Previously “aero bikes” always compromised in the weight department—the more drag you reduced, the more weight you gained. With the new Tarmac, our design philosophy was to keep it at, or below, the UCI weight limit out of the box, with no sacrifices to aerodynamics. And with the help of the FreeFoil Shape Library, tools like isotopic FEA analysis, and some engineering wizardry by the best engineers in the industry, we delivered a frame that weighs a mere 800 grams, without giving up a gram of aero, stiffness or ride quality. Continuing our quest to develop the perfect race bike, we used our Rider-First Engineered philosophy to ensure that the new Tarmac is the most balanced, best handling Tarmac yet—no matter the size. With an army of the world’s best test riders from our three World Tour Teams — Boels-Dolmans, Deceuninck-Quick-Step, and Bora-hansgrohe — we made changes to the Tarmac based on their thousands of kilometers on the road. We balanced the ride quality between the front and rear end, so even the longest days in the saddle continue to be comfortable—all without giving up anything to the Tarmac’s legendary handling and race-winning snappiness. Building on the learnings from the Venge, the new Tarmac utilizes simple integration to create a clean, fast cockpit that’s easy to live with. We’ve improved the routing for any configuration — mechanical shifting, traditional stems, round bars, etc. — all while keeping its aerodynamic attributes. These same traits also make the new Tarmac easy to work on and easy to travel with. It’s a win-win.
Specialized Aethos Comp
$4,800.00
What if we used every ounce of experience we've gained serving riders over the past 46 years and built a bike made simply for the love of riding? The Aethos is designed to straddle the line between perfect ride quality, extreme lightweight, and undeniable style. The Aethos Comp model is no exception. With low-maintenance, wireless SRAM Rival eTap AXS electronic shifting and hydraulic disc brakes paired with bomb-proof DT Swiss R470 Disc wheels, you have the perfect steed to excite you out on the road. - A featherweight frame is useless without confidence-inspiring ride characteristics, which is why we've developed the Aethos to have the perfect balance of front and rear stiffness combined with exceptional ride quality. By studying the flexing and breathing of carbon fiber, we were able to discover groundbreaking findings of how forces flow through frames. Just a few pedal strokes and you'll realize this sublime ride sets a new standard. - Every detail, from the derailleur hangers to the fork expander plug have been designed with style, weight, and durability in mind. We've also spec'd it with Roval's all-new Alpinist carbon seatpost, further saving weight and improving ride characteristics. Everything in pursuit of the perfect ride. - The Aethos frame has been designed with the perfect combination of ultimate ride feel, lightweight, and style, from accelerating up steep pitches and descending technical descents, to all-day saddle comfort on even the longest coffee rides, the Aethos hits the mark. But how, you ask? By reinventing the traditional road shape found on bikes of the past, we've subtly altered these shapes to deliver massive gains in stiffness and balance, all without affecting weight or durability. Pair that with an entirely new layup and process that we've perfected over multiple decades and you have the lightest frame out there (585 grams, S-Works, size 56cm). The Aethos is more than just a new bike, it's the first of a new breed.
Specialized Diverge Base Carbon
$2,800.00
Whether your goal is to escape on gravel back roads, far from cars and crowds, or drop the hammer at the front of your favorite gravel race, no bike does it better than the Diverge. It's quite simply the fastest, most capable—and just maybe the most fun—bike we've ever made, delivering a ride that's quick and lively under power, but stable and confidence-inspiring when the terrain gets rough. From Future Shock 1.5 and all-new gravel geometry to category-leading tire clearance, the Diverge represents everything we've learned over more than 40 years of riding road, gravel, and dirt. The Diverge writes an entirely new chapter in the gravel bike category, so you can dream up entirely new rides. It's the ultimate getaway vehicle. Base? This is the first bike to be insulted by its own name. The Diverge Base Carbon got our Future Shock 1.5 and a FACT 8r carbon frame for a fast, confident and comfortable ride on road, in the dirt, and over thick gravel. SRAM's APEX 1x11 mechanical shifting and alloy Axis Elite wheels make the Diverge Base as capable as it is versatile. Our Pathfinder Sport 38mm tires provide the right contact patch for performance across multiple surfaces—pavement, dirt, and gravel—providing even more versatility. - Nothing unlocks a bike's capability like tire clearance, so we gave the new Diverge a whopping 47mm of tire clearance with a 700c wheel and 2.1-inch with a 650b wheel. Thanks to a drive-side chainstay utilizing a solid beam of carbon behind the chainrings, we've created clearance without using a fragile dropped chainstay design or increasing chainstay length. - Speed, control, and confidence—Future Shock 1.5 is an ideal technology for the gravel rider. With 20mm of axial compliance, Future Shock 1.5 is progressively tuned to keep you confident and in control, able to keep the power down and stay off the brakes over rough dirt roads and in thick loose gravel, all while keeping your hands, arms, and neck fresh. - We tossed gravel geometry "status quo" out the window. The new Diverge has the most progressive geometry we've ever created for a drop bar bike, giving riders a capable and stable bike in the dirt that still feels responsive and nimble on the road. We've increased the frame's reach and introduced a slacker head tube and a longer offset fork. All this creates incredible confidence with a planted feeling in the dirt, while spec'ing shorter stems keeps the overall cockpit length the same and the steering lively. We've kept the bike's BB low to increase stability but high enough to utilize with 650b wheels if that's your jam. - We've given the Diverge plenty of rack mounts, including fork and top tube mounts, to ensure you can take what you need, no matter how far you plan to go, or how long you plan to stay out. - With a FACT 8r carbon frame, the Diverge Base frame is incredibly capable and race bike light. Pin it for your local dirt climb KOM, or grind up a giant backcountry peak, the light and lively Diverge will get you there faster.
Specialized Diverge Comp Carbon
$4,199.99
Whether your goal is to escape on gravel back roads, far from cars and crowds, or drop the hammer at the front of your favorite gravel race, no bike does it better than the Diverge. It's quite simply the fastest, most capable—and just maybe the most fun—bike we've ever made, delivering a ride that's quick and lively under power, but stable and confidence-inspiring when the terrain gets rough. From Future Shock 2.0 and all-new gravel geometry to internal storage and category-leading tire clearance, the Diverge represents everything we've learned over more than 40 years of riding road, gravel, and dirt. The Diverge writes an entirely new chapter in the gravel bike category, so you can dream up entirely new rides. It's the ultimate getaway vehicle. The Diverge Comp Carbon features the same game-changing FACT 9r Carbon frame and Future Shock 2.0 as our Pro build but spec'd with Shimano's mechanical shifting GRX 800 2x11 gravel group. Alloy DT Swiss G540 wheels keep you rolling efficiently, while Kanza-winning Pathfinder Pro 38mm tires deliver performance across smooth pavement, dirt roads, and gravel tracks. To give the Diverge Comp a perfectly balanced ride we spec Roval's Terra seat post. - Nothing unlocks a bike's capability like tire clearance, so we gave the new Diverge a whopping 47mm of tire clearance with a 700c wheel and 2.1-inch with a 650b wheel. Thanks to a drive-side chainstay utilizing a solid beam of carbon behind the chainrings, we've created clearance without using a fragile dropped chainstay design or increasing chainstay length. - Speed, control, and confidence—Future Shock 2.0 is the ultimate technology for the gravel rider. With 20mm of axial compliance and a hydraulic damper, Future Shock 2.0 suspends the rider, not the bike. This keeps you confident and in control, able to keep the power down and stay off the brakes over rough dirt roads and in thick loose gravel, all while keeping your hands, arms, and neck fresh. Since Future Shock 2.0's damper is adjustable, you'll be ready for the rough stuff and efficient on smooth pavement. - The more capable your bike, the bigger your rides get, so Diverge borrows SWAT internal storage from the legendary Stumpy. The SWAT door lets you utilize space in the down tube to store tools, a flat kit, nutrition, and even our SWAT Jacket. It keeps weight off your body, low in the bike for better handling, and makes you more self-sufficient, so get out there. SWAT's got your back. - We tossed gravel geometry "status quo" out the window. The new Diverge has the most progressive geometry we've ever created for a drop bar bike, giving riders a capable and stable bike in the dirt, that still feels responsive and nimble on the road. We've increased the frame's reach and introduced a slacker head tube and a longer offset fork. All this creates incredible confidence with a planted feeling in the dirt, while spec'ing shorter stems keeps the overall cockpit length the same and the steering lively. We've kept the bike's BB low to increase stability, but high enough to utilize with 650b wheels if that's your jam. - We've given the Diverge plenty of rack mounts, including fork and top tube mounts, to ensure you can take what you need, no matter how far you plan to go or how long you plan to stay out. - With a FACT 9r carbon frame, the Diverge Comp frame is incredibly capable and race bike light. Pin it for your local dirt climb KOM, or grind up a giant backcountry peak, the light and lively Diverge will get you there faster.
Specialized Hotrock 20
$450.00
Your little tike might love to ride, but given that they're still growing like a weed, the big-kid-trail-shredder bike can probably wait a few years. That's why Specialized made their Hotrock 20 with plenty of gear range to tackle the neighborhood hills, and enough front end travel to ride beginner's trails confidently. Of course, it also features a lightweight, yet durable, 20-inch A1 Premium Aluminum frame that's designed to take a hit while they find their legs on the pump track. Chatter and bumps, meanwhile, are handled by the coil-sprung SR Suntour fork's 50mm of travel. Then there are a whole host of other components that are plenty tough enough to stand up to your little ripper, so you can rest assured that you'll be spending more time riding with your kid and less time waiting in line at the repair counter. - Tough, light, and durable, the A1 Premium Aluminum frame is built to stand up to years of tough riding. - SR Suntour suspension fork offers 50mm of coil-sprung travel that smooths out bumpy, rough terrain. - The 7-speed Shimano Tourney shifts smoothly and is tough enough for abuse.
Specialized Hotwalk
$199.99
Your little one will learn balance quicker than ever with Specialized's Hotwalk. It uses a lightweight, aluminum frame with an extremely low standover height so they have plenty of room to use their feet to propel themselves, while the comfy seat lets them sit down and coast when up to speed. The kid-friendly Hotwalk geometry makes this a perfect bike to introduce your child to the wonderful world of bicycling.
Specialized Jett 20
$520.00
Kids move fast, and grow faster. At times, it can seem like there's a small window for the perfect bike fit. The right bike for a young rider is a delicate balance between too small, too big, and a short-lived just right. If we're going to inspire the next generation of riders, we need to keep kids comfortably riding longer. The Jett is designed so that you'll never fear the growth spurts. We did our homework to understand how kids grow—spoiler alert, kids' arms and legs grow more rapidly than their torso. We took to the books and designed a bike with child-specific touch points that withstand the development of young riders. The Jett is uniquely adjustable, perfectly proportional, and child-liftable—they'll always be set to Jett. The Jett Multispeed features an adjustable handlebar that allows kids to fine tune reach as their arms grow. The 2-hole position cranks combined with longer seat tubes give plenty of flexibility to dial-in the optimal pedaling position. And what's more, we designed the frame and reviewed every component to make the Jett one of the lightest bikes on the market. You're going to have to beg them to get off this bike. - We designed the Jett Multispeed to be uniquely adjustable with 2-hole position cranks, adjustable handlebars, and longer seatposts so kids can dial-in the perfect riding position as they grow. - Every detail of the Jett Multispeed—including the 130mm Bridge saddle, narrower-diameter grips, and short-reach, tool-less adjustable brake levers—was informed by Retul data from a kids' research group to be perfectly proportional for young riders. - A lightweight bike is simply more fun and the Jett Multispeed's all-new A1 aluminum frame, alloy fork, Pathfinder tires, and 7-speed drivetrain make it one of the lightest kids' bikes on the market.
Specialized Jett 24
$580.00
Kids move fast, and grow faster. At times, it can seem like there's a small window for the perfect bike fit. The right bike for a young rider is a delicate balance between too small, too big, and a short-lived just right. If we're going to inspire the next generation of riders, we need to keep kids comfortably riding longer. The Jett is designed so that you'll never fear the growth spurts. We did our homework to understand how kids grow—spoiler alert, kids' arms and legs grow more rapidly than their torso. We took to the books and designed a bike with child-specific touch points that withstand the development of young riders. The Jett is uniquely adjustable, perfectly proportional, and child-liftable—they'll always be set to Jett. The Jett Multispeed features an adjustable handlebar that allows kids to fine tune reach as their arms grow. The 2-hole position cranks combined with longer seat tubes give plenty of flexibility to dial-in the optimal pedaling position. And what's more, we designed the frame and reviewed every component to make the Jett one of the lightest bikes on the market. You're going to have to beg them to get off this bike. - We designed the Jett Multispeed to be uniquely adjustable with 2-hole position cranks, adjustable handlebars, and longer seatposts so kids can dial-in the perfect riding position as they grow. - Every detail of the Jett Multispeed—including the 130mm Bridge saddle, narrower-diameter grips, and short-reach, tool-less adjustable brake levers—was informed by Retul data from a kids' research group to be perfectly proportional for young riders. - A lightweight bike is simply more fun and the Jett Multispeed's all-new A1 aluminum frame, alloy fork, Pathfinder tires, and 8-speed drivetrain make it one of the lightest kids' bikes on the market.
Specialized Men's Stumpjumper Comp Carbon 29 - 12-Speed
$4,500.00 - $4,519.99
Don't worry, S-Works doesn't get to have all of the fun—the new Stumpjumper Comp Carbon 29 features the same frame as the S-Works, with a full 11m carbon chassis and rear-end. Only here, we've included a solid list of no-fuss components, including a SRAM NX Eagle 12-speed groupset for the everyman's budget. Our design goal for the new Stumpjumper was simple—build the ultimate trail bike, one that feels telepathic. And it turns out that this feeling all comes down to stiffness. Think of it this way: when the frame's telling your hands one thing and your feet another, your brain gets confused with the imbalance and the bike feels unstable. In order to fix this, we had to get to work on dialing-in the materials, shapes, and the layout. We started by creating our own mountain-specific stiffness test, and then we looked at the layout with Finite Element Analysis (FEA) to see where we could get the biggest stiffness improvements. This led to a big discovery: The Large and X-Large frames needed more front-end stiffness while the Smalls and Mediums were just fine. We were able to create a frame design that was 20% more efficient. And in the end, this proved to be one of the lightest trail frames on the market, today. When designing the frame with the stiffness targets being a main goal, we developed a radical new sidearm design. The front-end and rear-end are connected at three points, and the sidearm helps keep all these points super stiff and connected, all while taking about 100 grams out of the rear-end. More explicitly, this minimizes frame flex when the rear suspension is active. We continued down the suspension path with a custom Rx Trail Tune on both the fork and rear shock. Suspension performance is highly dependent on frame, wheel, and rider size, so we use our Rx Tune to get each bike to land in the middle of the adjustment spectrum, and this gives you the biggest possible range to fine-tune your ride. Another focal point of the tune was matching the suspension characteristics between wheel sizes—we developed a specific Rx Tune for each platform. So, no matter what wheel size you prefer, you'll get perfectly linear suspension. Steps were also taken to make this bike easy to live with. Threaded bottom brackets make a triumphant return, and we made room for up to a 3.0" tire. You're also free to run whatever aftermarket rear shock you want, since we're using standard metric shocks. We revamped the SWAT box, too, making it sleeker, lighter, and with more volume. And customization is furthered with a Flip Chip that lets you to dial-in your Stumpy to your riding style. Switch it from High to Low and it drops your bottom bracket 6mm and slackens the head tube by half-a-degree. Little details also jump out to surprise you, like a newly designed ribbed chainstay protector that makes chain slap a thing of the past and nearly silences the drivetrain. Lastly, we seriously couldn't make cable routing any easier on carbon models. Full tubes can be found throughout the carbon frame, so all you have to do is push the cable and it'll come out the other end. No more lazy loop, hidden stashes of magnets, pokey spokes, or pillows to cry in. The build on this Comp model comes with a list of components that deliver undeniable quality, like a 12-speed SRAM NX Eagle drivetrain, SRAM Guide R disc brakes, FOX front and rear suspension, and Roval Traverse 29 wheels. - The Stumpjumper's asymmetrical, FACT 11m carbon fiber construction is lightweight, stiff, and ready to take on the trail. It's built off our 29 Trail Geometry, so it's just the right amount of both capable and comfortable. And with SWAT integration in the down tube, a threaded BB, easy cable routing, and an all-new chain silencer, it's ready for anything the trail, or you, throw at it. - The FOX DPS Performance rear shock features our Rx Trail Tune, ensuring that no matter the wheel or frame size, your bike is dialed-in perfectly. - SRAM's 12-speed NX Eagle groupset features a wide gear range that delivers climbing and descending efficiency in spades.
Specialized Riprock 20
$465.00 - $519.99
Traction, control, confidence, and fun—the Riprock 20 is the perfect bike for your kid to start hitting the trails. While there are many notable features that make the Riprock awesome, it's the 2.8-inch tires that provide the high degree of, well, shred-ability—delivering exceptional traction, control, and confidence for riding rough, off-road sections and city streets alike. And when you combine the big tires with sturdy 20-inch wheels, mechanical disc brakes, and seven-speed shifting, you have the perfect mountain bike to get your little Ripper out on the path to a lifetime of fun rides. - The A1 premium aluminum frame is lightweight and built to withstand the tough use by kids, while the geometry features an ultra-low standover that makes it easy for your little ones to fit on and grow with the bike. - Custom SR Suntour XCT fork features a sturdy construction and a coil spring that delivers 60mm of bump-absorbing travel. - The 2.8-inch Big Roller tires not only ensure exceptional traction, but also offer greater ride quality, stability, and loads of fun.
Specialized Riprock 24
$525.00 - $580.00
Dirt, street, trails—the all-new Riprock 24 doesn't fit neatly into any one box. It's purpose-built for fun, no matter how your little tike decides to ride it. With a pair of our ultra-wide, 2.8-inch tires and comfortable, confident geometry, smiles are going to be guaranteed. That's because the big tires and 24-inch wheels provide heaps of traction, control, and confidence over any terrain, while a bump-eating, coil-sprung suspension fork will make quick work of absorbing any rough stuff. Throw in a set of powerful, low maintenance mechanical disc brakes and a low standover that makes getting the perfect fit a total breeze, and you have yourself a bike that's going to make any kid want to rip and rock around the neighborhood till the sun goes down. - The A1 premium aluminum frame is lightweight and built to withstand the tough use by kids, while the geometry features an ultra-low standover that makes it easy for your little ones to fit on and grow with the bike. - Custom SR Suntour XCT fork features a sturdy construction and a coil spring that delivers 70mm of bump-absorbing travel. - The 2.8-inch Big Roller tires not only ensure exceptional traction, but also offer greater ride quality, stability, and loads of fun.
Specialized Riprock Coaster 16
$279.99
With our Riprock Coaster 16, riding gets boiled down to its simplest element—fun. And to make sure of it, we designed the bike with tons of cool features that are easy for your little ones to use, like a coaster brake for simple stopping, wide 16x2.3" tires that increase stability and confidence, and tough components that will stand up to years of abuse. It's the perfect bike for your little ripper to start getting out on the trail with—we just wish that we had one when we were kids. - The A1 premium aluminum frame is lightweight and built to withstand the tough use by kids, while the geometry features an ultra-low standover that makes it easy for your little ones to fit on and grow with the bike. - Steel coaster brake is a reliable, easy to use brake perfect for safe stops and awesome skids. - 16x2.3" Rhythm Lite tires deliver tons of traction, comfort, stability, and fun over all types of terrain
Specialized Rockhopper 29
$600.00
Better performance. Better value. Better Rockhopper. By tapping the fit and handling advantages of pairing each rider with their ideal wheel size and suspension that works its hardest for everyone thanks to our size-specific Rx Tune, we've baked in added performance to the all-new Rockhopper without dialing up the price. Shimano and MicroSHIFT team up for drivetrain duties with a robust 2x8 drivetrain that can handle everything you throw down, while confident braking from Radius CX7 mechanical disc brakes seals the deal of the century. A heart of gold, the Rockhopper's lightweight yet durable Premium A1 Aluminum frame features butted aluminum tubes in order to keep weight low and strength high, all while providing increased standover clearance, slick internal cable routing, and dropper-post compatibility. With the goal of making sure that the Rockhopper offers both the best fit and best performance for every person, no matter their measure, we've paired each Rockhopper frame size with the optimal wheel size. The result is a Rockhopper to fit every rider and the assurance that every Rockhopper is rolling on the best-handling wheel for its frame size. - With Rx Tune on Rockhopper, the SR Suntour XCE brings size-specific travel and spring rates to the show in a performance that’s sure to impress while also ensuring consistent geometry, handling, and suspension performance, regardless of frame size. - Radius CX-7 disc brakes offer confident, consistent braking in any trail condition. - A durable Formula freehub and SunRace 8-speed cassette keep you rolling smoothly without putting up a fuss.
Specialized Rockhopper 29
$600.00
Better performance. Better value. Better Rockhopper. By tapping the fit and handling advantages of pairing each rider with their ideal wheel size and suspension that works its hardest for everyone thanks to our size-specific Rx Tune, we've baked in added performance to the all-new Rockhopper without dialing up the price. Shimano and MicroSHIFT team up for drivetrain duties with a robust 2x8 drivetrain that can handle everything you throw down, while confident braking from Radius CX7 mechanical disc brakes seals the deal of the century. - A heart of gold, the Rockhopper's lightweight yet durable Premium A1 Aluminum frame features butted aluminum tubes in order to keep weight low and strength high, all while providing increased standover clearance, slick internal cable routing, and dropper-post compatibility. With the goal of making sure that the Rockhopper offers both the best fit and best performance for every person, no matter their measure, we've paired each Rockhopper frame size with the optimal wheel size. The result is a Rockhopper to fit every rider and the assurance that every Rockhopper is rolling on the best-handling wheel for its frame size. - With Rx Tune on Rockhopper, the SR Suntour XCE brings size-specific travel and spring rates to the show in a performance that’s sure to impress while also ensuring consistent geometry, handling, and suspension performance, regardless of frame size. - Radius CX-7 disc brakes offer confident, consistent braking in any trail condition. - A durable Formula freehub and SunRace 8-speed cassette keep you rolling smoothly without putting up a fuss.
Specialized Roll
$699.99
They say that every journey begins with a single step, but when that journey is related to exercise, that first step can sure be a doozy. Don't worry, though—we have your back with the Roll. It has everything you need to help you along your journey of being the fitter, better you. Wide, traction-packed tires? Check. A comfortable, upright geometry that keeps a smile on your face, even when the times get tough? You know it. Reliable components and a frame that'll stand up to the elements? It's all there in a package that's pretty on the eyes and a joy to ride. - The Roll is made of our A1 Premium Aluminum, and it features our Ground Control Positioning that makes it easy to put a foot down when stopped. This Roll also comes ready with rack/fender mounts. - Wide diameter, 650b x 2.3" Nimbus II Sport tires provide excellent traction, stability, and cushioning, which creates a safer, more reliable, and more comfortable ride on either paved or dirt roads. Plus, the reflective accents of the tire increase your visibility to motorists in low-light conditions. - Equipped with our Body Geometry "The Cup" saddle, you can expect a supreme level of comfort anywhere you take the Roll. It delivers on these expectations by "cupping" your sit bones, which reduces pressure without feeling obtrusive or constraining.
Specialized Roll Elite Low Entry
$1,100.00
They say that every journey begins with a single step, but when that journey is related to exercise, that first step can sure be a doozy. It can be life-changing, however, and there's no better machine to take the plunge with than with the Roll. With its lightweight alloy frame and fork, a low-entry frame that lets you easily put a foot down when needed, nine speeds of "go fast" Shimano gearing, stable and wide 650b tires, powerful Shimano hydraulic disc brakes, and low-entry design that makes it a easier to get on and off the bike, the Roll does everything in its power to encourage and motivate you to keep fit and get around in comfortable, efficient style. - The Low-Entry Roll is made from our A1 Premium Aluminum, and it features our Ground Control Positioning that makes it easy to put a foot down when stopped. This Roll also comes ready with rack/fender mount, making it easy to carry extra weight. - Wide diameter, 650b x 2.3 Nimbus II Sport Reflect tires provide excellent traction, stability, and cushioning, which creates a safer, more reliable, and more comfortable ride on either paved or dirt roads. Plus, the reflective accents of the tire increase your visibility to motorists in low-light conditions. - Equipped with a Body Geometry "The Cup" saddle, you can expect a supreme level of comfort anywhere you ridel. It delivers on these expectations by "cupping" your sit bones, which reduces pressure without feeling obtrusive or constraining.
Specialized Roll Sport
$635.00 - $800.00
Have you ever been described as having caviar taste on a hotdog budget? We've all been there, but we don't think you should have to sacrifice on any of the bells and whistles that get you excited to ride along your path to personal fitness. Meet the Roll Sport. It has everything you need to help achieve your goals, like a wide range of Shimano gears, a comfortable, upright geometry, wide and grippy 650b tires, hassle-free mechanical disc brakes, and a whole host of other components that are built to withstand years of riding. You don't have to sacrifice, you just need the Roll Sport. - The Roll is made of our A1 Premium Aluminum, and it features our Ground Control Positioning that makes it easy to put a foot down when stopped. This Roll also comes ready with rack/fender mounts. - Wide diameter, 650b x 2.3-inch Nimbus II Sport tires provide excellent traction, stability, and cushioning, which creates a safer, more reliable, and more comfortable ride on either paved or dirt roads. Plus, the reflective accents of the tire increase your visibility to motorists in low-light conditions. - Equipped with our Body Geometry "The Cup" saddle, you can expect a supreme level of comfort anywhere you take the Roll. It delivers on these expectations by "cupping" your sit bones, which reduces pressure without feeling obtrusive or constraining.
Specialized Roubaix
$2,599.99
With seven wins at Paris-Roubaix, our Roubaix has proven that Smoother is Faster. Until this moment, however, smooth has admittedly come with some compromises. But not anymore. The all-new Roubaix Comp now delivers compliance without compromise by introducing a radical new Future Shock 1.5 that gives you more control on rough roads, a new Pave seatpost that creates our most balanced Roubaix to date, aerodynamics that equal the Tarmac, and a Rider-First Engineered frame that's shed some serious weight. Is it still comfortable? Sure, but don't call it a comfort bike, because performance was behind every engineering decision we made. This is the new Roubaix. This Roubaix provides a tremendous value, but like the frame itself, this value doesn’t come with any compromises. We spec’d it with Shimano’s Tiagra 10-speed group for its crisp shifts and powerful hydraulic disc brakes, as well as reliable Axis Elite Disc wheels, a Praxis Alba crankset, the all-new S-Works Pavé seatpost, 28mm Espoir Sport tires, and our fan-favorite Power Sport saddle. - The new frame delivers compliance without compromise via the perfect balance of aerodynamics, light overall weight via a FACT 10r carbon construction, compliance, and Rider-First Engineering. With tube shapes that were born in our FreeFoil Shape Library and validated in the Win Tunnel, the new Roubaix is more aero than the Tarmac SL6. Meanwhile, to ensure the weight and ride quality, we turned to a Rider-First Engineered design to deliver optimal stiffness and compliance across all sizes, from 44 to 61cm. Of course, the frame has shed some serious weight in the process. And to prep you for your own Hell of the North, we've made room for 33mm tires. - To go along with the new frame, we've also developed a totally-new S-Works Pave seatpost. Not only is it the first compliant seatpost that's ALSO aerodynamic, it does so without any additional weight or finicky contraptions. Starting with the same D-shape design found on the Tarmac, we took its compliance a step further by building additional flex into the upper and developing a new drop-clamp design in the frame. This provides plenty of compliance while staying perfectly balanced with the front-end, so you get a smooth, balanced ride no matter how rough the road. - With 20mm of rough-road-taming travel, the Future Shock 1.5 not only delivers a smoother, more comfortable ride, but it also reduces fatigue and increases speed over harsh terrain. The new Smooth Boot, meanwhile, enhances the aesthetics to bring a clean transition from the head tube to the stem.
Specialized Roubaix Comp Ultegra Di2
$4,400.00
With six wins at Paris-Roubaix, our Roubaix has proven that Smoother is Faster. Until this moment, however, smooth has admittedly come with some compromises. But not anymore. The all-new Roubaix Comp now delivers compliance without compromise by introducing a radical new Future Shock 1.5 that gives you more control on rough roads, a new Pavé seatpost that creates our most balanced Roubaix to date, aerodynamics that equal the Tarmac, and a Rider-First Engineered frame that’s shed some serious weight. Is it still comfortable? Sure, but don’t call it a comfort bike, because performance was behind every engineering decision we made. This is the new Roubaix. - The new frame delivers compliance without compromise via the perfect balance of aerodynamics, light overall weight via a FACT 10r carbon construction, compliance, and Rider-First Engineering. With tube shapes that were born in our FreeFoil Shape Library and validated in the Win Tunnel, the new Roubaix’s as aero as the Tarmac SL6. Meanwhile, to ensure the weight and ride quality, we turned to a Rider-First Engineered design to deliver optimal stiffness and compliance across all sizes, from 44 to 64cm. Of course, the frame has shed some serious weight in the process. And to prep you for your own Hell of the North, we’ve made room for 33mm tires. - To go along with the new frame, we’ve also developed a totally-new S-Works Pavé seatpost. Not only is it the first compliant seatpost that’s ALSO aerodynamic, it does so without any additional weight or finicky contraptions. Starting with the same D-shape design found on the Tarmac, we took its compliance a step further by building additional flex into the upper and developing a new drop-clamp design in the frame. This provides plenty of compliance, while staying perfectly balanced with the front-end, so you get a smooth, balanced ride no matter how rough the road. - With 20mm of rough-road-taming travel, the Future Shock 1.5 not only delivers a smoother, more comfortable ride, but it also reduces fatigue and increases speed over harsh terrain. The new Smooth Boot, meanwhile, enhances the aesthetics to bring a clean transition from the head tube to the stem
Specialized Roubaix Expert
$6,000.00
With six wins at Paris-Roubaix, our Roubaix has proven that Smoother is Faster. Until this moment, however, smooth has admittedly come with some compromises. But not anymore. The all-new Roubaix Expert now delivers compliance without compromise by introducing a radical new Future Shock 2.0 that gives you more control and damping options, a new Pavé seatpost that creates our most balanced Roubaix to date, aerodynamics that equal the Tarmac, and a Rider-First Engineered frame that’s shed some serious weight. Is it still comfortable? Sure, but don’t call it a comfort bike, because performance was behind every engineering decision we made. This is the new Roubaix. - The new frame delivers compliance without compromise via the perfect balance of aerodynamics, light overall weight, compliance, and Rider-First Engineering. With tube shapes that were born in our FreeFoil Shape Library and validated in the Win Tunnel, the new Roubaix’s as aero as the Tarmac SL6. Meanwhile, to ensure the weight and ride quality, we turned to a Rider-First Engineered design to deliver optimal stiffness and compliance across all sizes, from 44 to 64cm. Of course, the frame has shed some serious weight in the process. And to prep you for your own Hell of the North, we’ve made room for 33mm tires. - To go along with the new frame, we’ve also developed a totally-new S-Works Pavé seatpost. Not only is it the first compliant seatpost that’s ALSO aerodynamic, it does so without any additional weight or finicky contraptions. Starting with the same D-shape design found on the Tarmac, we took its compliance a step further by building additional flex into the upper and developing a new drop-clamp design in the frame. This provides plenty of compliance, while staying perfectly balanced with the front-end, so you get a smooth, balanced ride no matter how rough the road. - The Future Shock 2.0 is the result of our pro riders’ demands for the cobbles of Roubaix. It’s smoother, faster, and gives you more control via a knob atop the stem. This knob adjusts compression from fully-open to stiff, while hydraulically-damped internals control rebound. Add it up, and this latest version will reduce fatigue and increase your speed, no matter the terrain. The new Smooth Boot, top cap, and Future Stem also enhance the aesthetic, so you get a clean transition from head tube to stem.
Specialized Sirrus X 3.0
$1,000.00
Sirrus X is your ticket to riding more, and to places you never imagined possible. It’s a comfortable, capable, “let’s do stuff” kind of bike that will inspire you to ride more than you ever have before. With bigger, confidence inspiring tires, a slightly more upright riding position, a super intuitive one-by drivetrain, and plenty of mounts for racks and fenders —it’s more than just a solid partner on pavement. Sirrus X is a dialed option when it’s time to hit some gravel. We’ve also equipped every Sirrus X with next-level comfort from our scientifically tested and ergonomically engineered Shared Platform Body Geometry saddle, handgrips, and pedals. - Even lighter (1.6 lbs/.8kg) than Sirrus X 2.0, and faster thanks to an added A1 alloy fork. - More powerful hydraulic brakes and premium 2 piece crank design for enhanced braking power and durability in tough conditions. - Wide-range 1x10 Shimano Deore drivetrain with a 11-42t cassette gives excellent range on any road.
Norco Fluid FS 2
$2,499.00
When we set out to create our ultimate, no-compromise singletrack rig, we put everything we loved about trail riding into the Fluid FS 2. The Fluid FS 2's progressive design provides a unique combination of fit, handling, and suspension design to elevate your trail experience. The double-butted X6 aluminum frame's smooth welded, size-scaled tubing maintains ride quality across all frame sizes and features internal cable routing for clean lines and a quiet ride. With models designed around both 27.5 and 29-inch wheels depending on frame size, the Fluid FS 2 features 130mm of Rockshox Recon RL fork travel, paired to 120mm of RockShox Deluxe Select rear suspension. A SRAM SX Eagle 12 speed drivetrain provides quick, reliable shifts and Shimano M420 disc brakes will bring the fun to a quick halt before you get carried away. - Alloy Frame w/Internal Cable Routing, Boost Spacing, and 2.6" Tire Clearance - RockShox Recon RL fork and Rockshox Deluxe Select shock - SRAM SX Eagle Drivetrain - Stans Flow D rims and Novatec Boost hubs - Shimano BR-M420 Hydraulic Disc Brakes
Norco Fluid FS 3
$1,799.00 - $1,999.00
The Fluid FS is the ultimate, no-compromise singletrack rig. It's as at home hitting the perfect trail and rolling a mossy slab as it is navigating a technical, rooty section of trail. With its confidence-inspiring progressive design, playful handling, and unmatched fun factor, the Fluid FS will take your trail riding experience to the next level. - Fluid FS X6 Alloy 120mm Frame - Boost 148x12 Thru Axle - 29" and 27.5" Wheel Sizes - XS/S/M - 27.5 & M/L/XL - 29 - 2.6" Tire Clearance - Internal Cable Routing - X-Fusion RC32 Air 130mm Fork w/Aluminum Stanchions - Goodyear Newton/Escape Folding TR Tires RIDER BENEFITS: - PROGRESSIVE DESIGN: The Fluid FS uses Norco's holistic approach to fit, geometry and suspension kinematics to achieve its playfully, confident singletrack performance. The unique combination of longer reach, slacker head tube angle and steep seat tube angle provides a more forward weight distribution within a longer wheelbase. This allows more powerful pedaling, increased climbing traction and added grip and control when descending so you can confidently evolve your skills. - LIGHTWEIGHT ALUMINUM FRAME: The premium X6 double-butted aluminum frame features size-scaled tubing to maintain the same ride quality across all frame sizes. Thoughtful design details such as internal cable routing and smooth welding allow for clean lines and a quiet, rattle-free ride. - NO-COMPROMISE COMPONENT SELECTION: Component selection at all price points bring performance to every rider – no matter what their budget. Featuring dropper posts, reliable 1x drivetrains, and tubeless-compatible 2.6" tires make the Fluid FS ready for the trails you know and new adventures. - 27.5" AND 29" WHEELS: Designed around 27.5" wheels for XS-M frame sizes and 29" wheels for M-XL, mid-sized riders get a choice of wheel size based on their riding style and preferences. Wheel size: - Sizes X-Small – Medium: 27.5-inch - Sizes Medium – X-Large: 29-inch
Norco Rampage 2
$1,099.00
The Rampage 2 is built to shred — from its purpose-built, highly evolved, tough-as-nails aluminum frame, to every component on board — it’ll go big and never die trying. It's taken us 20 years to come up with the ultimate evolution in Dirt Jumpers, but we feel like all three sizes of the Rampage's stiff, light frame get up to speed fast, are the perfect mix of agility and stability once you're up, and are secure once the wheels are back on dirt again. Every component, including the RST Dirt 100mm fork, Kenda K-Rad tires, Single Speed Hubset and one-piece alloy post has been selected to not burn up on re-entry, and not empty your checking account. And, we spec'd a Tektro mechanical disc brakes to scrub speed when you have to, and minimize damage when a trick goes bad. - Aluminum Dirt Jump frame w/geometry updates, new features - RST Dirt 100mm DJ fork - Tektro mechanical disc brakes front and rear w/160mm rotors - Kenda K-Rad 26 x 2.30" tires - Nutted rear axle (135mm) for single speed w/ built in chain tensioners
Norco Storm 2.3
$349.00
The 2.3 features a lightweight X6 aluminum frame and rigid fork built with off-road capability with quality design and materials to make riding easy for your 6- to 10-year-old. It's built to stand up to hard use by multiple children and spend more time on the trail and less in the shop. With its Shimano Tourney 6-speed Revoshift shift system providing crisp, reliable shifts, and Tektro linear-pull rim brakes to help control their speed and keep them out of trouble, the Storm 2.3 will help your little ripper get the most from every ride, outside in the real world, where they can start the adventure of a lifetime on two wheels! - Lightweight aluminum frame with low standover & rigid fork - Shimano 6-speed drivetrain w/Revoshift - Tektro v-brakes w/short reach levers - Fast rolling tires for cruising the neighborhood
Norco Storm 4.1
$499.00
The 4.1 features a lightweight X6 aluminum frame and an SR Suntour XCT Jr fork built for off-road capability with quality design and materials to make riding easy for your 9- to 12-year-old. It’s built to last through hard use by multiple children and spend more time on the trail and less in the shop. With its Shimano Altus 7-speed Rapidfire shift system providing crisp, reliable shifts, and Tektro mechanical disc brakes to help control their speed and keep them out of trouble, the Storm 4.1 will help your little ripper get the most from every ride, outside in the real world, where they can start the adventure of a lifetime on two wheels! - Lightweight aluminum frame with low standover - SR Suntour fork w/50mm travel - Shimano 7-speed drivetrain w/Rapidfire shifter - Tektro mechanical disc brakes w/short reach levers
Norco Storm 4.3
$399.00
The 4.3 features a lightweight X6 aluminum frame and a rigid fork built for off-road capability with quality design and materials to make riding easy for your 9- to 12-year-old. It’s built to last through hard use by multiple children and spend more time on the trail and less in the shop. With its Shimano Altus 7-speed Rapidfire shift system providing crisp, reliable shifts, and Tektro linear pull rim brakes to help control their speed and keep them out of trouble, the Storm 4.3 will help your little ripper get the most from every ride, outside in the real world, where they can start the adventure of a lifetime on two wheels! - Lightweight aluminum frame with low standover & rigid fork - Shimano 7-speed drivetrain w/Rapidfire shifter - Tektro v-brakes w/short reach levers - Fast-rolling tires for cruising the neighborhood
Specialized S-Works Aethos Dura-Ace Di2
$12,999.99
Don’t get us wrong, we’re all for racing. Grand Tour top steps, Classic’s Monuments—they’re in our DNA. But sometimes riding simply to ride, riding for the love of riding, is just what we need. And this is what the Aethos lives for. Sure, it’s given nothing up to performance, and happens to be the lightest frame out there, but with no compromise to style. Aethos: Billions of calculations in the pursuit of one thing—the perfect ride. - The Aethos frame has been designed with the perfect combination of ultimate ride feel, light weight, and style—from accelerating up steep pitches and descending technical descents, to all-day saddle comfort on even the longest coffee rides, the Aethos hits the mark. But how, you ask? By reinventing the traditional road shape found on bikes of the past, we’ve subtly altered these shapes to deliver massive gains in stiffness and balance, all without affecting weight or durability. Pair that with an entirely-new layup and process that we’ve perfected over multiple decades and you have the lightest frame out there (585 grams, S-Works, size 56cm). The Aethos is more than just a new bike, it’s the first of a new breed. - A featherweight frame is useless without confidence-inspiring ride characteristics, which is why we’ve developed the Aethos to have the perfect balance of front and rear stiffness combined with exceptional ride quality. By studying the flexing and breathing of carbon fiber, we were able to discover groundbreaking findings about how forces flow through frames. Just a few pedal strokes and you’ll realize this sublime ride sets a new standard. - Every detail, from the derailleur hangers to the fork expander plug have been designed with style, weight, and durability in mind. We’ve also spec’d it with Roval’s all-new Alpinist carbon seatpost and wheels, further saving weight and improving ride characteristics. Everything in pursuit for the perfect ride.
Specialized S-Works Stumpjumper EVO
$9,999.99
The S-Works Stumpjumper EVO is much more than just a trail bike, it's a shred-sled built to full-send down the gnarliest trails. Featuring an all-new design, with an adjustable head tube angle, 150mm of performance tuned travel, and the adaptability of S-Sizing, this thing is an absolute ripper. The S-Works Stumpjumper EVO—get rowdy. In true S-Works fashion, the S-Works Stumpjumper EVO is built to the hilt. A Fox Factory fork and rear shock handle suspension duties, while SRAM Code RSC four-piston brakes scrub speed, and a full SRAM AXS wireless groupset completes this lust-worthy build. 150MM OF TRAIL-TAMING TRAVEL - All the travel in the world is useless without the proper kinematics, which is why we kept it at the forefront of the new Stumpjumper EVO design. With the learnings from the suspension design on the Demo and Enduro, and practically countless hours of field and suspension lab development, we've not only improved the pedaling performance of the Stumpjumper, but we've made it more capable, agile, and lively. We increased anti-squat, so the suspension better-resists pedal bob and then, we further-improved bump performance on square-edge hits. Bottom line? This thing shreds trails not legs. ADJUSTABLE GEOMETRY - The S-Sizing geometry of the new Stumpjumper EVO is our most progressive yet. Long, low, slack, a short offset fork, a steeper seat tube angle—they're all the talk of the town because they make your ride better. But the perfect geometry is different for different riders, which is why the geo on the new Stumpjumper EVO is fully adjustable with six different settings. Not only are you able to adjust the BB height by 10mm, but you can adjust your head tube by two-degrees. RIDER-FIRST ENGINEERED - Rider-First Engineered frames use a size-specific approach to ride characteristics that ensures every frame performs flawlessly. So, whether you're a Grom riding an S1, or in need of the lengthy S6, you'll experience the same ride characteristics—on-rail cornering and balanced front and rear stiffness, all at the lightest-possible weight. SWAT - When we introduced the SWAT door on the Stumpjumper in 2016, we increased pocket space, and added room for those "oh s**t" pumps and flat accessories. With the new Stumpjumper, we've kept those same design hallmarks, but have increased the volume and added a SWAT Bladder, that gives you an extra 22oz of water hidden in your downtube. Yes, it's the same size as a small bottle.
Specialized S-Works Stumpjumper EVO Frame
$3,199.99
The S-Works Stumpjumper EVO is much more than just a trail bike, it's a shred-sled built to full-send down the gnarliest trails. Featuring an all-new design, with an adjustable head tube angle, 150mm of performance tuned travel, and the adaptability of S-Sizing, this thing is an absolute ripper. The S-Works Stumpjumper EVO—get rowdy. This S-Works Stumpjumper EVO Frame is the perfect canvas to imagine your ultimate ride. Build your totally custom dream bike, make it a reality, and shred happily, partner, no matter where those trails are, or how rowdy they get. 150MM OF TRAIL-TAMING TRAVEL - All the travel in the world is useless without the proper kinematics, which is why we kept it at the forefront of the new Stumpjumper EVO design. With the learnings from the suspension design on the Demo and Enduro, and practically countless hours of field and suspension lab development, we've not only improved the pedaling performance of the Stumpjumper, but we've made it more capable, agile, and lively. We increased anti-squat, so the suspension better-resists pedal bob and then, we further-improved bump performance on square-edge hits. Bottom line? This thing shreds trails not legs. ADJUSTABLE GEOMETRY - The S-Sizing geometry of the new Stumpjumper EVO is our most progressive yet. Long, low, slack, a short offset fork, a steeper seat tube angle—they're all the talk of the town because they make your ride better. But the perfect geometry is different for different riders, which is why the geo on the new Stumpjumper EVO is fully adjustable with six different settings. Not only are you able to adjust the BB height by 10mm, but you can adjust your head tube by two-degrees. RIDER-FIRST ENGINEERED - Rider-First Engineered frames use a size-specific approach to ride characteristics that ensures every frame performs flawlessly. So, whether you're a Grom riding an S1, or in need of the lengthy S6, you'll experience the same ride characteristics—on-rail cornering and balanced front and rear stiffness, all at the lightest-possible weight. SWAT - When we introduced the SWAT door on the Stumpjumper in 2016, we increased pocket space, and added room for those "oh s**t" pumps and flat accessories. With the new Stumpjumper, we've kept those same design hallmarks, but have increased the volume and added a SWAT Bladder, that gives you an extra 22oz of water hidden in your downtube. Yes, it's the same size as a small bottle.
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